About us

We’re always open to new partnerships, ideas, and conversations. Reach out and let’s see how we can help your brand grow.

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JW AGENCY was founded in 2024 by Joakim Wallon.

Joakim Wallon - Founder

With over 15 years of experience in the sports, outdoor, and fashion industry – from brands such as Peak Performance, J. Lindeberg, and GANT – we bring knowledge, networks, and passion to JW AGENCY.
We are a B2B company working both with agency sales to retailers and with promotional sales to businesses.

At the core of our business are quality, long-term commitment, humility, and sustainability.
Our goal is to create value and build strong, lasting relationships where the products we deliver always meet the highest standards.

JW AGENCY is based in Skellefteå, but we operate nationwide. We are flexible, solution-oriented, and believe in the motto: “Everything is possible.”

We look forward to getting to know you and starting a rewarding collaboration.

Agent Assignments

In addition to our own product and branding solutions, JW AGENCY also operates as an official agent for several leading brands in the Nordic region. We support these brands by representing them in sales, strategy, and business development – ensuring their presence in the right stores, events, and markets.

Our agent partnerships are built on mutual trust, deep market understanding, and a shared commitment to premium quality and long-term growth.

Ready to Take the First Step With Us?

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